I hope your having an amazing week so far.

So I'm sitting here at my house, super excited to get started with the newest Fit Body Boot Camp owners that got on board.

And that's what it hit me!

Bedros and I are going to be spending a whole lot of time coaching, guiding and helping our new members roll out their mutliple six-figure boot camp locations.

We'll be leading our new FBBC members to an amazing lifestyle, where everday is an adventure, and every day you're living your dream.

So, it's pretty important that the fitness professionals that we accept, are a perfect fit for us, and we are a perfect fit for them too.

So Here's what I'm thinking

Read the rest of Free Coaching Call With Steve Hochman

How to get on the news, in the paper and on the radio, while helping people in need and becoming recognized as the local fitness expert... Oh and marketing the crap outta your boot camp?

That's exactly what Fit Body Boot Camp is doing with the "Burn the Fat, Feed the Hungry" global charity.

Here's how it works... and how it can be your ultimate boot camp marketing strategy.

First you find a local charity.

Next you set a date to have a boot camp work-out-a-thon where 100% of the proceeds go to your charity.

Next you put out a press release about what you're doing.

Then you contact the editors and producers of your local news stations, news papers, and radio stations, and invite them to your event.

Next you get local businesses, your friends, and boot camp members to both come to your charity event, and of course spread word to their friends.

And because the bigger your event is, the more donations your charity will receive, they will be more than happy to use all of their connections and resources to promote your event, and get you maximum media exposure.

Read the rest of Global Boot Camp marketing With Charities

Fitness Marketing Mindset Series #1
(The Big Secret to Setting Goals)

http://fitnessfranchiseblog.com/video/mindset1.flv

All the fitness marketing tips and secrets in the world simply will not work, if you don't have the right MINDSET.

Your brain is SO powerful and will "automatically" do so many things to give you what you "want" out of life...

But...

You must give your brain specifics...

It only works on specifics. (that's when the magic happens)

For example, Let's take (Trainer A) "I want to make more money"

Compared to...
Read the rest of Fitness Marketing Mindset Series #1

Heeeeeey Steve here and I hope you had a AMAZING Christmas!!

Lot's of food, family and friends 😀

Today I have a guest post from an ultra-talented graphic designer who actually "gets" how to make a sale.

Here name is Lou Levit from Unexpected Ways LLC and she also happens to be the girlfriend and business partner of my evil copy writing little bro David Tendrich

So with out further ado... Here's Lou!

Hi everyone, it's Lou from Unexpected Ways LLC,

I’ve noticed that a lot of people really undermine the importance of good graphic design and what it can do for their business. In this blog post, I hope to show you a new way to look at design, so if you don’t already, you can see how and why it can revolutionize your business more than you’ve ever imagined.

A while ago I was listening to this marketing presentation and towards the end the guy said: “…and then you give it to your graphics guy to throw in some cool graphics in and you’re good to go.”

That inspired me to write this post.

Let me explain:
Graphics guy ≠ cool graphics

Graphic designer = creative person + sales person + marketing person + psychologist

Design combines images, words, fonts, colors, etc. to show the core of who you are – it gives people a gut feeling about your business and guides them to trust and hire you. That way you can attract only the exact kind of people you want to work with, become more successful, and have more time for the things in life that make you truly happy.
Read the rest of How graphic design can completely revolutionize your fitness Marketing