A Killer Thanksgiving/Holiday Season Client-Grabber

Posted by Steve Hochman on Wed. Nov. 18th, 2009

Hey - Steve here just back from Orlaaaaaando Florida.

We (Me, Bedros, McCombs, Ballantyne, and Delmonte) just completed teaching our first 100k Group Mastermind.

That's where we take 34 fitness professionals, and lead them stet-by-step to building their very own hundred thousand dollar a year information product.

We had SUCH A BLAST... The ENERGY in this group was AMAZING!

Can you imagine... in the next 12 months, 34 fitness professionals will will make an ADDITIONAL $100k income stream by helping thousands of others with their info products.

For example, "mean" Jannine Murray who is a top personal trainer in Victoria BC will have an info product coming out that is going help women all over the world have the perfect bootie...

And I feel like by helping Jannine, to help make better booties world wide, I'm actually helping create WORLD PEACE.

...What? I do! LOL

One of the coolest parts for me, was to watch my little brother David Tendrich gave a smash hit presentation on how to write money sucking sales copy.

But ya want to hear something funny/cute...

David and his girlfriend Lou Lou, crashed in my hotel room Friday night.

And ya know how it's usually the guy who spoons the girl...

Well, when I woke up, I looked over and Lou Lou was sleeping behind my bro, holding him, with her arm and leg draped over him.

He looked so sweet in Lou Lou's arms...

Like a little baby gazelle being help by a lion.

And I had a little moment LOL...

But here's what I want you to check out...

My brother just did a KILLER fitness marketing guest post on how to do a super genius Thanksgiving promo
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Posted in Blog, Boot Camp Marketing, Fitness Marketing, High Conversion Copywriting, Internet Marketing by Steve Hochman | 18 Comments

How To Become A Mega Action Taker

Posted by Steve Hochman on Sun. Nov. 8th, 2009

13 comments

How to become a mega MASSIVE ACTION taker

A couple of weeks ago at the Fitness Info Summit, I did a little experiment from the stage.

I wanted to do 3 things:

1. See who the biggest action takers in the room were.

2. Discover WHY some people wont take action to get something they REALLY want.

3. Show how to OVERCOME that "thing" that keeps you from taking action when you want and need to.

Here's some pictures to "show" you exatly what happened...
Check it out.

So what lesson did we learn here?

Read the rest of How To Become A Mega Action Taker

Posted in Fitness Marketing, Lifestyle and Self Improvement by Steve Hochman | 13 Comments

How To Vaporize Bad Days…

Posted by Steve Hochman on Fri. Nov. 6th, 2009

23 comments

[flv.image=http://fitnessfranchiseblog.com/video/badday.jpg]http://fitnessfranchiseblog.com/video/badday.flv[/flv]

Pretty intense stuff, huh -

However these two stories changed my life.

They have (so far) allowed me to NEVER have a bad day.
Read the rest of How To Vaporize Bad Days…

Posted in Blog, Fitness Marketing, Mindset and Lifestyle by Steve Hochman | 23 Comments

My Office Infiltration Fitness Marketing Referral Method

Posted by Steve Hochman on Wed. Nov. 4th, 2009

11 comments

What the heck do coyotes, stuffed animals and mountain lions have to do with a badass fitness marketing referral system?

"Here's My Fun, Cheap And Kick Butt Fitness Marketing Referral System Called The Office Infiltration Method"

Economy what?

Economy Who?
When you have system after system after system of outta the box, little or no cost client attraction methods like the ones you're learning each week - You say economy, eshonomy!

Here is my "Office Infiltration referral Method" and what it has to do with coyotes and mountain lions.

http://fitnessfranchiseblog.com/video/video74.flv
Read the rest of My Office Infiltration Fitness Marketing Referral Method

Posted in Blog, Boot Camp Marketing, Boot Camp Strategies, Fitness Marketing by Steve Hochman | 11 Comments

33 Cool Tips To Boost Your Fitness Marketing

Posted by Steve Hochman on Mon. Nov. 2nd, 2009

3 comments

I hope you had a super cool Halloween.

We hung out with the Keuilian's and the kids had a blast.

It's about 11:00pm on Sunday and I'm about to hit the sack.

But first I wanted to give you a list of 33 fitness marketing success tips so you can start off your November with a BOOM!

Enjoy -

1. Read or get the Audio Cd of How To Win Friends And Influence People by Dale Carnegie. This book changed my life.

2. Read or get the Audio Cd of The Power Of Intention by Wayne Dyre. Awesome book for learning the way to think for maximum success attraction.

3. Watch the DVD or get the Audio Cd of The Secret.

4. Subscribe to PTPower.com for the ultimate fitness marketing strategies from my BFF Bedros Keuilian.

5. Visit KickBackLife.com for big Chris McCombs' killer lifestyle and fitness marketing tactics.

6. Learn how to get TONS of new clients by writing cash pulling sales copy from my little genius brother David Tendrich's blog ACupOfCopy.net

7. Learn the latest fitness marketing methods that me, Bedros and McCombs are doing to dominate the industry with the Fitness Marketing Manifesto.

8. Open multiple 6-figure boot camps run by other trainers so you can finally experience the same financial freedom and lifestyle that me and Bedros do with your very own Fit Body Boot Camp.

Read the rest of 33 Cool Tips To Boost Your Fitness Marketing

Posted in Blog, Boot Camp Marketing, Fitness Marketing by Steve Hochman | 3 Comments

My Fitness Boot Camp Marketing secret To Getting 37 Clients In 30 Days

Posted by Steve Hochman on Sat. Oct. 31st, 2009

12 comments

My Sure Fire Boot Camp Marketing Tactic That Got Me 37 New Clients In 30 Days Without Spending a Friggin Dime
On Fitness Marketing

http://fitnessfranchiseblog.com/video/Video 70.flv

And one more thing...

Read the rest of My Fitness Boot Camp Marketing secret To Getting 37 Clients In 30 Days

Posted in Boot Camp Marketing, Boot Camp Strategies, Fitness Marketing by Steve Hochman | 12 Comments

Fitness Marketing Hero’s

Posted by Steve Hochman on Wed. Oct. 28th, 2009

32 comments

So I'm feeling pretty fired up right now.

And instead of talking about boot camp marketing and fitness marketing to make money, I'm gonna plead with you to learn ALL the client getting secrets that you can so you can help STOP this child abuse.

Sure, the money and material things are great, but having your fitness marketing dialed in is about HELPING MASSIVE AMOUNTS OF PEOPLE!

That's why we became fitness professionals in the first place right.

Before I jump on a plan and head back to Cali from speaking at the Fitness Info Summit in Orlando Florida, I'm gonna TELL and SHOW you why I you to be a kick ass fitness marketer.

I took my family to Disney World and I saw something terrible, and it's happening all over America.

Parents are shoving the same disgusting and poisonous crap down their kids mouths that made them (the parents) OBESE!

WTF!?!!

I know they HAVE to LOVE their kids... RIGHT?

Well then seriously... W... T...F!

(I just realized I'm probably gonna break my laptop from hitting the keys so friggin hard... BUT I'M PISSED!)

I know the excuse is that maybe they just DON'T KNOW ANY BETTER.

But how can they NOT know???

If they weigh 300+ pounds, and have to waddl when they walke, or even worse, use a motorized wheel chair just to get around, then how the hell can they think that the same thing wont happen to their kids?

HOW!

I took some pics with my iphone so you can see why I'm FREAKING OUT!
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Posted in Blog, Boot Camp Marketing, Fitness Marketing by Steve Hochman | 32 Comments

Two Simple Secrets To Massive Productivity

Posted by Steve Hochman on Tue. Oct. 27th, 2009

10 comments

I hope you had an incredible weekend!

I spoke at the Fitness Info Summit in Orlando Fl. on Friday and Saturday and had a TOTAL BLAST.

My presentation was on how to set your brain on "Automatic Success Mode"

It was so awesome to hang out with the COOLEST fitness professionals from all around the world.

During my presentation, I revealed two of my "secret weapons" for getting MASSIVE amounts of stuff done in my fitness business.

These two productivity secrets are SO SO SO SO easy, and you can implement them into your fitness business right away.

My first secret to getting TONS done is using "The List"

Just draw a big "T" on a piece of paper.

On top of the left side write the word DOMINATE, and on the right side put DELEGATE.

On the "dominate" side, write down the top things that you absolutely must do yourself, to propel your business forward.

Example - Marketing, talking to 20 people a day about getting on your program, closing new clients...

On the "delegate" side list the things that you can have someone else (your assistant) do to both maintain and grow your business.

Example - Putting ads on craigslist, paying bills, processing credit cards...

Here's what the list should look like (below)
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Posted in Blog by Steve Hochman | 10 Comments

8 Seven Figure Fitness Marketing Secrets

Posted by Steve Hochman on Tue. Oct. 20th, 2009

3 comments

I hope you had an AMAZING weekend

I just got back from my best bud Bedros's 7 Figure Master Mind in Las Vegas.

I had a total blast and learned a TON of outta-the-box fitness marketing strategies.

But a ton of shenanigans go on at these events.

Just take a look at Leanne Ellington lol...

And in case you've never been to a fitness marketing mastermind, what happens is 15 of the top fitness professionals lock themselves in a room for two days and brainstorm on how to take our fitness businesses to the NEXT LEVEL!

(It cost $13k a piece just to be in this group)

And I thought it would be really cool to share with you 8 fitness marketing "take-a-ways" that I got.

These are some high level "ah-ha's"

So here are 8 fitness marketing tips from the 7-figure mastermind.

Enjoy -

1. You can't get someone to buy your product by instilling a fear in them, but you can awaken one that they already have.

2. You can't motivate someone to take an action, without first stirring up their emotions.

3. People don't want to be SOLD but they all want to BUY.

4. If you want someone to do something, make them feel like it was their idea. In other words, make someone think that the action that you want them to take was THEIR own conclusion.
Read the rest of 8 Seven Figure Fitness Marketing Secrets

Posted in Blog by Steve Hochman | 3 Comments

Boot Camp Marketing – Personal Trainer And Fitness Marketing
Boot Camp Marketing Tactics and Strategies For Boot Camp Instructors Personal Trainers, And Fitness Entrepreneurs