What The Hell Is… Project X

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I've been literally getting 15-20 emails a day asking me two questions.

  1. When am I gonna come out with PROJECT X?
  2. What the hell is PROJECT X?

But what's funny is, besides going back and forth with Bedros on Twitter about how PROJECT X will dominate - This is the first time I have ever OFFICIALLY leaked anything out about it.

First, let me tell you WHY I created PROJECT X.

p14-2Here's what happened...

By now, you may have heard Internet marketing superstar Chris McCombs referring to me as the "GURU" OF GROUP TRAINING -

Hell, he'll even tell you that I was the guy that taught HIM how to do it right, when he was a trainer at my fitness studio.

And I'll tell you straight up, It felt damn good pulling in 250k a year while group training a measly 18 hours a week.

That is, until I accidentally stumbled upon PROJECT X.

But just for the record, it wasn't all me.

Bedros Keuilian had A LOT TO DO WITH IT!!!!

Don't get me wrong though, before I teamed up with Bedros, PROJECT X was already a monster money-making machine - Bedros just put wings, after-burners and sidewinder missiles on it...

He made it super-sonic $$

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Read the rest of What The Hell Is… Project X

Rare “Behind The Curtain” Look At Steve’s Success Rituals

People have been emailing lately asking me how, in a year and a half, did I go from being a homeless pizza delivery dude to:p13_1

  1. Building a six-figure personal training business in 6 months without spending a DAMN DIME on marketing.
  2. Increasing my personal training income to 257k per year while decreasing to 18 hours per week of training.
  3. Owning one of Orange Counties top personal training studios
  4. Opening 3 six-figure boot camps in 135 days.

Well, some of the answers are a little FREAKY.

But first, I had to hit ROCK BOTTOM... Literally

p13_3You see, I dropped out of college my senior year with no plan, no skills and a chip on my shoulder.  I hade no money, no car and no place to live.  To make a long story short I got mixed up with some pretty bad dudes... Some pretty bad girls too - but they let me sleep on the floor in their getto Fontana apartment.

But - my big "Ah Ha" moment came at about 2:00am one day...

Read the rest of Rare “Behind The Curtain” Look At Steve’s Success Rituals

Posted in Blog, Lifestyle and Self Improvement by Steve Hochman | 13 Comments

How “Mr. ENERGY” Jon Jungle Makes over 200k, Working Less Than 20 Hours A Week – As He Gets Freaky Results With His Clients!

p12_1Jon Jungle of Jungle Fitness is one INSANE personal trainer.

He even got SHUT DOWN by his credit card processing company for signing up too many New clients - They said they had never seen a fitness trainer increase revenue that fast.

  • Set and stick to your goals
  • The three mistakes that keep some trainers from making 100k+
  • Getting SHUT DOWN by a major credit card company for  suspicious activity
  • How he closes clients without giving a free session
  • Training clients HARDCORE
  • When it's good not to have a plan
  • Not spending $1 dollar on advertising

Jon is very loud, intense, bounces off the walls with ENERGY and KICK ASS!

Enjoy -

[media: http://fitnessfranchiseblog.com/audio/jung.mp3]

To learn more about Jungle Fitness http://www.junglefitnessoc.com

What The Hell Kind Of Fitness Marketing Did This Guy Use To Make $105,068 In 3 Weeks?

stearnsIn this revealing interview you will learn how Andrew Stearns went from getting kicked out of a gym and being broke, to using an out-of-the-box marketing strategy involving realtors to rake in $105,068 in just 3 weeks.

So grab a pen and paper and get ready to learn the step-by-step strategy to launching your own 6-figure direct mail campaign.

Enjoy -
[media: http://fitnessfranchiseblog.com/audio/stearns.mp3]
Or you can download it below by right clicking and "save target as" or "save link as"
Download MP3

Posted in Blog, Fitness Marketing by Steve Hochman | 1 Comment

From Living With Mom, Not Having An Email Account And Selling Drugs To Becoming The #1 Fitness Internet Marketer – My Buddy Chris “The Market Annihilator” McCombs Tells All…

My best bud Chris McComes gets totally personal as he tells about his life before he became he became the KING OF ALL SOCIAL MEDIA - And the revelations that would change his life FOREVER!''

In this RARE "behind the curtain" Interview with Chris McCombs you will learn

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- The most common Internet marketing mistakes, and how to avoid them.

- How to "write" a testimonial.

- When you SHOULD and SHOULD NOT put prices on your website.

- Exactly how Chris grew his fitness business.

- The 3 most important things you NEED to do on your website.

- What books changed his life.

Read the rest of From Living With Mom, Not Having An Email Account And Selling Drugs To Becoming The #1 Fitness Internet Marketer – My Buddy Chris “The Market Annihilator” McCombs Tells All…

Getting On The First Page Of Google Ain’t That Complicated… What The SEO “Experts” Don’t Want You To Know About!

Ok, time go on another RANT!

p9_1I'm typing fast and not using spell check cuz I'm friggin pissed so please excuse the spelling and grammar mistakes.

I just had a personal trainer (Who is a VERY close friend of mine) ask me what I thought about a Google SEO (Search Engine Optimization) company that said they could get her on the first page of Google for her key words for (GET THIS) $1,999 a month with a three month cancelation notice clause...

W.T.F.!!!!!

MAN! These SEO scam artists suck... and I'm gonna blow the lid off the whole search engine mystery RIGHT FRIGGIN NOW...

Read the rest of Getting On The First Page Of Google Ain’t That Complicated… What The SEO “Experts” Don’t Want You To Know About!

Posted in Blog, Internet Marketing by Steve Hochman | 20 Comments

How To Get A Video On YouTube For Fitness Marketing In Just 5 Minutes!

p8-1Let's face it, if your not using video in your fitness marketing,  you may be kicking your own ass.

There's so much you can do with YouTube videos: Embed them on your site, link to them in emails, Even have them show up on the first page of Google.

I shot this quick video to show you how to get videos on YouTube in just 5 minute.

Enjoy

Posted in Blog, Internet Marketing by Steve Hochman | 3 Comments

Crappy Resume = Crappy Fitness Marketing

p7_1I just picked up a resume that some trainer left for me.  A resume is no different then any other marketing piece - It's designed to sell... YOU!

But here's the problem with this trainer, and so many others... He has NO CLUE about marketing. And what's worse, he probably thinks he's a marketing BAD ASS and it's the economy not his CRAPPY marketing causing his fitness business to take a nosedive.

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How “7-Figure Studio Sam” Gets Restaurant Owners To Literally Beg Him To Do A Review!

p6_01When I found out that my good buddy "7-Figure Studio Sam" A.K.A. "The Studio Killer Sam" had his own menu in dozens of restaurants all over Chino Hills, positioning HIM as the local expert, I had to find out how he did it.

Just imagine if everywhere your prospect turned, there you were being positioned as the LOCAL FITNESS GURU!

As usual, in this interview Sam holds NOTHING back as he reveals step-by-step how he literally became a local fitness celebrity.

And the coolest part is, Sam lays out a plan for you to EASILY do it too.

Enjoy.

[media:http://www.2nextlevelfitness.com/stevehochman/audio/sam_menu.mp3]
Or you can download it below by right clicking and "save target as" or "save link as"
Download MP3

Even huge corporate chain restaurants like Johnny Rockets have Sam's special menus on their tables... Check it out!

Read the rest of How “7-Figure Studio Sam” Gets Restaurant Owners To Literally Beg Him To Do A Review!

Posted in Blog, Fitness Marketing by Steve Hochman | 2 Comments