Guest post by Leanne Ellington Question… What’s worse than a sleazy car salesman trying to sell you that broken-down Chevy with the dingy air-conditioner, lifeless tires, and the “Gettin’ Lucky in Kentucky!” bumper sticker? Answer… A sleazy trainer without the knowledge, experience, and know-how to get people measurable results and is more focused on showing […]
I just interviewed THE GREAT Jaya Figueras on his five steps to becoming a badass boot camp instructor. It was more like his five steps to becoming a BADASS HUMAN… Period. …And as usual, he over delivered like a mofo! Jaiya even gives 1 tip that will instantly separate you from 99.9 percent of other […]
I interviewed this MANIAC from Brooklyn New York named Bryan Ortiz AKA “The Fitness Demon” He’s been KILL’N it with his boot camps in Brooklyn and making them stand out from his competition by adding boxing to his workouts. This has had two HUGE impacts on his boot camp profits because… He is getting more […]
Guest post by Zach Hunt I was always a little unusual as a kid, besides the fact that I never really talked to anyone in School (besides the teacher) I would usually read 1-2 books a week (while in class). Then go home, study computer programming books and work on that until like 2AM. One […]
Dude, the first boot camp I ever opened sucked hairy goat balls. I remember it like it was yesterday… It was the day before Christmas Eve, I woke up at 4:30am and it was POURING RAIN and FREEZING COLD… (Maybe not for the rest of the country but freezing for Cali lol) Two girls showed […]
ATTENTION: This may affect you! To understand the evolution of the fitness boot camp and how YOU CAN AVOID becoming extinct, listen up. The second wave of fitness boot camps are here right now! Let me explain. It all started with military boot camps, also called basic training. Usually these boot camps would last about […]
So this guy comes in to one of my boot camps for a workout… (My boot camp marketing pulls in the coolest folks) The guy was a total stud! When he left, one of my boot camp members said to me, “Dude, do you know who that was? It’s Peter Vidmar US Olympic Gymnastics Champion… […]
Why am I running head first into a brick wall? It’s cuz I have a better chance at breaking through the wall, then earning six figures with personal training at a corporate gym. So then, why in the hell would a personal trainer purposely stay at a dead end corporate gym? Well, there are two […]
I just interviewed my friend Lee Hayward to learn how he uses FACEBOOK to market his fitness information products. BTW – He is making a KILLING on the internet 😀 Facebook has become HUGE, and is WAY cheaper and in some ways more targeted than advertising for boot camps and group personal training on Google […]