Author Archive

How To Get Fitness Clients From Craigslist

October 19, 2009

Hey – Bedros and I are just getting ready to leave Las Vegas and head back home. We had a blast and got TONS of stuff done 🙂 (Be sure and ask me about the “little incident” when you see me and my bro David at the Fitness Info Summit But before we take off, […]

Posted in Blog, Closing and Sales Techniques 12 Comments »

20 Killer Fitness Marketing Tips For Boot Camp 2.0

October 14, 2009

Hey, Steve here with 20 killer fitness marketing tips for boot camp 2.0 Ya know how ipods were really cool when they first came out, but then the next generation blew tho old one away? The same holds true with fitness boot camps. The old model used to be cool, but boot camp 2.0 leaves […]

Posted in Blog 18 Comments »

Sneaky Little Boot Camp Marketing Fundraiser Tactic

October 12, 2009

CRAZY Bootcamp marketing tip at 4:26 into the video [flv.image=http://fitnessfranchiseblog.com/video/travis fundraiser.jpg]http://fitnessfranchiseblog.com/video/travis fundraiser.flv[/flv] Hey, Steve here – I hope you enjoyed meeting my first business mentor and learning some sneaky boot camp marketing tactics. The key here is to take immediate, measurable and massive action on the fitness marketing tips you’ve just absorbed. The Fit Body […]

Posted in Blog, Boot Camp Marketing 10 Comments »

Fitness Marketing Out Of Your Comfort Zone Exercise 2

October 10, 2009

Sometimes fitness boot camp marketing takes you outta your “comfort zone” … And to keep your “edge” ya gotta practice being SCARED, and doing it anyway! So to be fitness marketing warriors, I  decided to take a few fitness professionals on a pitch dark night hike through mountain lion territory. It got pretty crazy… Watch […]

Posted in Blog 8 Comments »

Fitness Boot Camp Marketing Mentorship Session

October 8, 2009

[flv.image=http://fitnessfranchiseblog.com/video/video1trimmed.jpg]http://fitnessfranchiseblog.com/video/video1trimmed.flv[/flv] Now, check out the worlds most powerful formula for total boot camp domination Talk to ya soon! Steve PS Take your fitness boot camp business to the next level here

Posted in Blog, Closing and Sales Techniques 18 Comments »

Fitness Boot Camp Marketing Interview With Dustin Maher

October 6, 2009

Heeey – Steve Hochman here with a KILLER interview with Dustin Maher. But FIRST… Check out the 6-Pillars to Boot Camp Success video that Bedros and I shot for you in beautiful Carlsbad California 🙂 A few days ago Dustin sent me a “thank you” email. In the email he told me that he has […]

Posted in Blog, Boot Camp Strategies 13 Comments »

Simple Boot Camp Business Building Tool

October 4, 2009

One of the BIGGEST lessons I learned from my very first mentor was to know the difference between spending time “IN” your business VS. “ON” your business. Definition of  working “IN” your business – Doing things to maintain your business like: – Training clients – Buying equipment – Writing out workouts – Going over diets […]

Posted in Blog 6 Comments »

3 Ways To Rapidly Boost Your Boot Camp Memberships

October 2, 2009

I’ve been testing some boot camp marketing strategies in our “test kitchen”, and I discovered a KILLER way to quickly boost your boot camp memberships. And like 90% of my outta-the-box boot camp marketing tips, it’s SIMPLE and doesn’t cost a dame dimn! So here it is… I call it the 21 Day Rapid Fat […]

Posted in Blog 21 Comments »

Sharks, Darkness, and Boot Camp Marketing

September 29, 2009

So we survived the “Get Out Of  Ya Comfort Zone Pitch Dark Ocean Swim.” 😀 It was about 9:30pm on Sunday night… There was a sliver of moon light. We started swimming out to sea… Got about 200 yards And then it happened (OH S*#T) [flv.image=http://fitnessfranchiseblog.com/video/nightswim.jpg]http://fitnessfranchiseblog.com/video/nightswim.flv[/flv]

Posted in Blog 5 Comments »