I teamed up with one of my boot camp coaching clients today and taught the class WITH her.  (I had a blast and lost my voice, too) I asked her if it would be cool to share her boot camp review on my blog and she said “yup, no problem”  (That was way cool of […]

Lately I’ve had a ton of people who are using my boot camp marketing strategies ask me how the hell do I have so much energy. I think one reason I’m getting this question so much is because when your boot camps are flooded with massive amounts of members, it can take a bit more […]

So my little bro, David, is just a good kid going to college trying to make a few extra bucks to pay the bills. The other day while we were playing Call of Duty 4 online, he tells me he thought it would be cool if he could give some guitar lessons in his spare […]

Ok, let’s jump right into this one… Boot camp marketing and bringing TONS of friggin “energy” are WAY important when it comes to crank’n out six-figure boot camps. So, what the hell does having a “theme” for your workouts have to do with anything? Darn good question. Here’s just a small handful of the benefits […]

Holy Shit! This was one totally INSANE interview with the undisputed king fitness business, Bedros Keuilian! Bedros happens to be one of my best buds in the whole world, in-fact, we even go on man-dates together once a month. (but that’s a whole nother story) You seriously don’t want to miss one word of this […]

Whether you’re a personal trainer or a a KICK ASS boot camp instructor, having “AUTHORITY” status will give you a HUGE advantage And if you don’t, then you may be missing out on a whole bunch of cool stuff like: Charging higher rates Getting TONS more referrals Getting your ads up in restaurants Respect from […]

Magazines like US Weekly are calling Valerie Waters Hollywood’s #1 “A” list celebrity trainer. Luckily Val is a good friend of mine so she agreed to an interview. In this interview with Valerie, she explains that her unconventional fitness marketing is made up of these strategies and tactics: Talk client Defining your clientele Staying cutting […]

I’ve been literally getting 15-20 emails a day asking me two questions. When am I gonna come out with PROJECT X? What the hell is PROJECT X? But what’s funny is, besides going back and forth with Bedros on Twitter about how PROJECT X will dominate – This is the first time I have ever […]

People have been emailing lately asking me how, in a year and a half, did I go from being a homeless pizza delivery dude to: Building a six-figure personal training business in 6 months without spending a DAMN DIME on marketing. Increasing my personal training income to 257k per year while decreasing to 18 hours […]